Press Kit
Press & Media
Everything you need to write about Melanin Bliss Media accurately — the category, the platform, the founder, the facts, and the assets.
For interviews, speaking, or coverage of Melanin Bliss Media and Health Equity Journalism, contact amber@mbmedia.co.
The Category
What MB Covers
Health Equity Journalism is the editorial discipline of treating information access, narrative accuracy, and institutional accountability as material public health interventions for Black and Brown communities.
It is distinct from health journalism, which explains; from Black media as currently practiced, which tends top-down toward celebrity and lifestyle; from advocacy journalism, which takes positions; and from public health communications, which speak from institutions down to communities.
It rests on four structural requirements: information as care — coverage gaps treated as mortality drivers; bottom-up architecture — reporting that begins with the patient, family, and community before the system; operational fluency at the founder level — practitioners who have worked inside the institutions they cover, not studied them; and a solutions-first standard — every piece names a problem and equips the reader with a tool to act.
Boilerplate
About Melanin Bliss Media
Melanin Bliss Media is an independent, founder-led cultural digital media platform practicing Health Equity Journalism — original investigative reporting that treats information as a material public health intervention for Black and Brown communities. Founded as a personal blog in 2019 and relaunched and incorporated in 2025 as an investigative journalism company, MB publishes The Melanin Memo on Monday, Wednesday, and Friday, with a new investigation each week. MB is 100% Black woman-owned and independent by design: no partner, at any tier, shapes editorial. Based in New York, NY.
The Founder
Amber K. McClendon
Amber K. McClendon is the Founder & CEO of Melanin Bliss Media and the architect of Health Equity Journalism. She built the category from inside the system it covers: 15 years in U.S. healthcare administration across top hospitals in New York and Los Angeles — in oncology, cardiology, and billing operations — often the only Black woman at the table, and excelling anyway.
In 2022, she survived an accident that left her, for a time, paralyzed; the medical errors that followed forced her to direct her own recovery from a hospital bed. That experience — patient and administrator at once — became the engine of MB: a platform built so the next family walks in better informed than she was.
She holds a B.S. in Health Science from Rutgers School of Health Professions (conferred August 2026), with continuing study in clinical AI and prompt engineering.
At a Glance
Fast Facts
Coverage
Published Work
They Can Ask You to Leave
The Piedmont Henry Hospital doula case — the clinical and legal dimensions no one else reported.
Brand Assets
Logo, Color & Type
MB Wordmark + Mark
Deep Brown
#804B29
Bronze
#9A5921
Gold
#C98733
Amber
#F1A340
Orange
#E66B25
Red
#D5242A
Ink
#2A1A0E
Ivory
#FBF3E9
Typography
Oswald · Playfair Display · Spectral
Please don't alter, recolor, or stretch the logo, and don't reproduce MB's reporting or the Health Equity Journalism™ framework as your own. Short quotes with attribution and a link are welcome. Logo files and approved headshots are available on request — email amber@mbmedia.co.
Press Contact
Get in Touch
Not a brand. A blueprint.